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Consulting service: Redesign of user journeys

Improve your user journey to boost your performance

To improve the performance of your site or mobile application, a redesign is often necessary.

Integrating your users into the various preparation and design phases will save you time by facilitating decision-making and aligning your redesign with the needs of your users.

tree redesign

The objectives of a redesign

(non-exhaustive list of examples)

  • user journey design

    Co-create with your users the journeys adapted to their expectations

  • boost your sales

    Improve your conversion rates on the different paths

  • menu reorganization

    Integrate and highlight new products or categories

  • Google ranking

    Improve your SEO with relevant wording

  • to differentiate yourself from your competitors

    Reposition your brand image

  • A redesign can serve many purposes

    And many others depending on your project

Do you have a redesign project?

Your deliverables

(non-exhaustive list of examples)

  • menu redesign

    A new menu that is clear for users and optimized for search engines

  • information hierarchy

    Learnings to build the architecture of your pages

  • define new routes

    An understanding of user journeys to define user flows

  • Optimization of the prototype before launch

    Recommendations to optimize your high definition prototype

New menu and user path

Discover our customer case of redesigning the courses:

Bouygues Telecom Entreprises wanted to put users at the heart of their redesign project by co-creating the journeys with them.

Bouygues Telecom case study

Support for an overhaul in practice

  • Timing

    Starting at 3 weeks

  • Price

    Starting at €9,500

  • International
    • Europe
    • North America
    • South America
    • Asia
    • Africa
    • Australia
  • Typology of target
    • BtoC targets
    • BtoB targets
    • BtoE targets
  • Project type
    • Digital projects
    • Desktop or mobile
    • Mock-up, prototype or live

They had a site redesign with the help of Ferpection

"Exploring key markets such as US and China, Ferpection usability tests empowered us with testing and international validation of our key hypothesis during the e-commerce relaunch project for one of our luxury customers."

- Rémy Huynh, Program Director AKQA

"We called on Ferpection to provide us with qualitative and quantitative feedback. We had feedback from about 30 people and 300 verbatims, which enabled us to validate certain points following the redesign"

- Mathieu Lecollaire, Head of UX at Wonderbox

A synergy of expertise for your projects

  • #

    Anaïs Valentin

    User Research Director

    Understanding of the need and framing

  • #

    Anne-Laure Januel

    Lead UX Research Consultant

    Project management

  • #

    Manon Petit

    Head of Operations

    Project management

  • #

    Estefanía Giménez

    UX Research Consultant

    Project management

  • #

    Matthieu Louise

    UX Research Consultant

    Analysis and recommendations

  • #

    Mathieu Lombard

    Lead UX Research Consultant

    Analysis and recommendations

All Ferpection consultants are here to help you with their expertise