Consulting service: Redesign of user journeys

Improve your user journey to boost your performance

To improve the performance of your site or mobile application, a UX redesign is often necessary.

Integrating your users into the various preparation and design phases will save you time by facilitating decision-making and aligning your redesign with the needs of your users.

The objectives of a redesign

(non-exhaustive list of examples)

Co-create with your users the journeys adapted to their expectations
Improve your conversion rates on the different paths
Integrate and highlight new products or categories

Improve your SEO with relevant wording
Reposition your brand image
And many others depending on your project

Do you have a UX redesign project?

Request a tailor-made proposal

Your deliverables

(non-exhaustive list of examples)

A new menu that is clear for users and optimized for search engines
Learnings to build the architecture of your pages
An understanding of user journeys to define user flows
Recommendations to optimize your high definition prototype

Discover our customer case of redesigning the courses:

Bouygues Telecom Entreprises wanted to put users at the heart of their redesign project by co-creating the journeys with them.

Bouygues Telecom case study

Support for an overhaul in practice

Starting at 3 weeks
Starting at €9,500
- Europe
- North America
- South America
- Asia
- Africa
- Australia
- BtoC targets
- BtoB targets
- BtoE targets
- Digital projects
- Desktop or mobile
- Mock-up, prototype or live

Example of UX method

Each process is tailor-made according to your needs.

Define study objectives Framing
Identify the strengths and weaknesses of the existing with a UX audit With moderate user tests
Define a new information tree With a card sorting workshop
Evaluate and validate customer journeys on prototype With a moderated post user test
Determine the areas for optimizing the prototype With UX recommendations

They had a site redesign with the help of Ferpection

"Exploring key markets such as US and China, Ferpection usability tests empowered us with testing and international validation of our key hypothesis during the e-commerce relaunch project for one of our luxury customers."

- Rémy Huynh, Program Director AKQA

"We called on Ferpection to provide us with qualitative and quantitative feedback. We had feedback from about 30 people and 300 verbatims, which enabled us to validate certain points following the redesign"

- Mathieu Lecollaire, Head of UX at Wonderbox